Precisely how to really get your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate which has a real example the way to get greater than 10,000 fans on your own Facebook business page.

Facebook could be the king of social networks with more than 1.79 billion active users each month (Updated December 2016). It can be utilised by greater than 60% of Online users Worldwide and it is a great tool for promoting a service or product, finding clients or gaining more loyal readers (followers).

To utilize this for business purposes, you need to have plenty of fans (followers) on your own Facebook business page. Let’s see below why having many Facebook fans is vital.

What could be the significance about having many Facebook fans on your own business page?

It indicates popularity – It’s understandable that the number of fans reveals how popular an online site is. A cheap business page with 100,000 followers is a lot more popular than a page with 1,000 fans which creates a number of other benefits (described below).

It indicates trust – In case you can’t see the relationship between Facebook fans and business trust, are thinking about that the US State Department spent $630,000 to raise their Facebook Fans from 100,000 to two million through the years 2011-2012 (See related post from marketingland).

Why did this is done? Because in today’s World a successful business, website or blog will need to have plenty of Facebook fans. Five-years ago this failed to make any difference in the Modern, social proof is vital.

More fans, more visits – The more fans you might have, the harder could be the amount of people that will visit your posts in their timeline and perhaps see your website.

While this is correct, it must be noted that not all your fans will dsicover your site content.

As already explained in a previous post, How to raise your Facebook Page Organic Reach, only a small percentage of one’s followers (at most 4 %) will dsicover your status updates.

This number can differ, what is vital to understand now, is when you might have 10,000 fans so you post a whole new update, it’s going to be seen organically by way of a max of 300-400 people.

It’s beneficial to SEO as well – Although officially Google does not admit that social websites is a ranking factor, numerous studies show that popular websites on Facebook are more likely to perform better in search, today quite popular websites (additional factors being equal).

How to go from 0 to 10,000 Facebook fans

Now that you are believing that using a lots of Facebook fans is vital for the website and business, let’s see step-by-step how to range from 0 to 10,000 fans.

Note: These are the basic identical steps I followed to raise the facebook followers of my fitness blog’s facebook page. Typically the page has greater than 100K fans plus it continous to develop organically.

Step 1: First suggestion – you need to have a Facebook business page

It may sound silly for your experienced however for beginners to social websites this can be a new challenge: Your own Facebook page differs from a company page.

If you would like to have friends on Facebook to share with you your holiday photos you’ll need to create a personal page however if you wish to have fans and followers for the website or business you’ll need to create a Facebook business page.

So, step one is to make certain you develop a Facebook business page and also the alternative is to be sure that your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we discuss Facebook business page optimization we mean deciding on a friendly page title (username), writing an appealing description (inside the short description field), providing accurate information for long description, company overview, mission (see screenshot below) not to mention posting interesting content – this is the most critical optimization tip coming from all.

The expertise of the content posted on your own Facebook business page will even determine it’s failure or success.

Having an optimized Facebook page makes it easier to attract new fans or even more likes from ads even as will dsicover below.

Step 3: Make the most of your personal Facebook account

I mentioned in 1 above you’ll want to have a very business page instead of a private page, however, you still need have an active personal facebook account.

Here is the reason why:

After you post an update on your own business page, a great way to raise exposure and likes, is to share that post on your own personal page too.

People you might have as friends on your own personal page are more likely to ‘like’ and ‘interact’ with all the post shared out of your business page as well as boost the engagement factor of one’s posts.

As an effect, facebook can have your site content to more fans (organically).

So, a great way to raise the quantity of people that view your site content and go past the 4% people fan base is to share and promote the post on your own personal page.

It goes without saying that the more number of friends the larger may be the visibility with the post.

Also, just be sure you invite all your existing friends (and brand new ones) to like your Facebook business page. Do this each time you gain a new ‘friend’.

Step 4: Add the Facebook Like box on your own website

This is again facebook marketing 101 however, you must have the Facebook like box on your own website for several reasons:

#1 – It’s a method to associate your web site with all the Facebook business page. Quite simply it is just a strategy to ‘tell’ engines like google that this can be your official Facebook business page.

#2 – When you’re getting plenty of fans, this really is something you must be proud off then one to indicate on your users (as explained above therefore popularity, trust and social proof).

#3 – It’s a sensible way to increase your fan base organically. The future prospect can follow your web site by clicking etc button and never have to go to Facebook.

Hint: For max results, position the LIKE box above fold (for the sidebar).

Hint 2: It’s also possible to popup etc box to new users (for example, after they spend 60 seconds on the page, after they scroll right down to the lower or after they try to leave your page – although this works well in terms of getting new likes, you ought to be careful to not help it become too distracting for the users.)

Step 5: Follow these tips to increase post engagement

So far, we now have created an optimized Facebook business page, added friends to our personal Facebook page and placed etc box in a prominent position on the website.

The next natural step is to start sharing content to maintain your fans happy and possibly find a way to convert them from fans > site visitors > customers.

Some simple rules to adhere to that will boost the user engagement together with your facebook business page:

#1 – Share relevant content: Share content that your particular fans anticipate seeing in your page. By way of example, should your web site is about Social media, share content in connection with social websites instead of about sports or something different you could possibly like. Should your users wish to read sports news, they know where to find them.

#2 – Don’t forget that they follow your business page to get updates regarding your website (and niche) instead of regarding your social gatherings: In order to get social, then make use of personal Facebook page, your business page is about your web site.

#3 – As a rule thumb, I take advantage of my opportunity page to share with you content from my niche only, if I should share something is just not in connection with my niche, I take advantage of my own page.

#4 – Don’t be too promotional: Sharing promotional content (all the time) on your own Facebook page will drive your fans away. When you have an advancement to share with you something like that that could benefit your fans, this can be done but don’t drink too much.

Try to write interesting, shareable content that is in connection with your niche, evidently this doesn’t come directly from your web site. Have a balance between promotional and content that your particular followers may want to read.

Step 6: Share intriguing, notable and high quality content (not just links)

I made some tests in connection with impact of descriptions when you are conducting a Facebook update and found out that Facebook posts with ‘lists’ have more likes than posts with only links. Let me offer you one example to understand what After all.

When you would like to share a blog post out of your website on Facebook, you want to Facebook status updates and type in the webpage URL. It looks similar to this:

You can share this informative article without adding any extra information. Should your title and pictures are perfect, you will definately get a number of likes based on the time you are making the post, number of fans etc.

If one one other hand, you enrich your post with the addition of more information and also a listing, then other items being equal, you happen to be prone to grow in likes and shares.

For me as a result sense since people that go to a title and image in their timeline may well not ‘Like It’ as it provides no value for many years (don’t forget that the average user is offered numerous postings in their timeline every time they login to Facebook).

On one other hand if you let them have valuable, high quality as well as simple to read information (as being a list), they’ll click on the LIKE button given that they read something helpful and never have to leave their timeline.

Note: This is a known undeniable fact that individuals have a tendency of LIKING a blog post without reading it so let them have why you should achieve this; your web site visits may well not increase nevertheless the engagement factor of one’s posts will rise.

Step 7: Share images, videos and emotions

If you are taking a look at one of the most popular Facebook pages, you will see that they have an inclination to share with you images, videos, infographics, charts etc, along with their usual text only postings.

This type of content gets more likes and shares and for that reason the page gets more fans and followers.

In legally to have by Buzzsumo, they identified that the most shared and liked content on Facebook, has the following characteristics:

Step 8: Provide incentives to get additional fans & followers

Why should someone follow your Facebook business page?

You should give incentives to facebook users to adhere to your page. A few ideas to consider:

Quality updates – Here is the best incentive it is possible to lengthy users. Before posting anything on your own page, you need to make certain that it provides value on your audience. With this option consistently, you existing followers will share it making use of their friends as well as have more users.

Run a contest – Many websites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this content is to Much like the page first. There are many tools to do this but are thinking about that if you don’t have a very known brand this many ‘t be so successful.

Content upgrades – When you have your site, you should use ask users to love your page to obtain an new version of one’s post. This implies extra tools but it is something worth trying out.

Step 9: You need to advertise your own content and page

When you create your business page don’t expect it will magically get thousands of fans. In addition to the tips outlined above, you might also need to market your business page in places apart from Facebook.

A few ideas to consider that worked for my case:

Promote in other social websites networks – When you have accounts with other social websites channels e.g. Google+, Pinterest etc. it is possible to periodically ask your followers to participate your self on Facebook too. Be polite and reveal to them the rewards from this.

Promote in Twitter – Besides posting regarding your Facebook page on other social websites networks, it is possible to reap the benefits of twitter’s interactive features.

When you recruit a new twitter follower, send them an individual (personalized) message and have these phones follow your self on facebook (both your personal and business pages).

This method though it ‘s time consuming, (I did it manually instead of using any tools) it could produce excellent results.

Promote in your newsletter – When you have a newsletter or if you communicate with your readers via email, just be sure you make them follow your Facebook page.

Do not just write the FB URL below your signature but Inquire further politely to love your business page.

Step 10: Facebook ads is a must

I have saved one of several easiest and most great ways to raise your Facebook fans for last, since it is alone that it’s not free.

Facebook offers a self-service ad platform which you can use to either raise your fan base (advertise your page), supercharge your posts, get more leads, increase conversions or perform a number of other actions (as shown inside the image above).

The procedure is pretty simple and straightforward. Basically you end up picking a website you have, select your main goal (advertise your page), select your audience (depending on country, age, other demographics and interests) and then set your everyday budget and duration.

The cost per campaign is dependent upon a number of factors. The simplest way to assess if Facebook ads is an excellent strategy to raise your fan base, is to run a pilot campaign for a few days.

Spend $10-$20 dollars each day and run the campaigns to get a fixed duration (at the very least every week). Towards the end, it is possible to determine if the cost per like is one area you happen to be happy to purchase.

I had achievement with Facebook ads for both my websites as well as client websites and I run campaigns on a monthly basis (during their visit) to boost my facebook likes.

It must be noted that with Facebook ads you don’t buy likes but views. Lots of people feel that that which you purchase is Facebook likes but in reality you make payment for Facebook to indicate your ad to more Facebook users.

If what you’re advertising is interesting, then lots more people will hit etc button so spend time and look at the message you would like to display in your ad plus the image to work with.

Conclusion

Having a large number of Facebook fans on your own business pages is vital for credibility and social promotion purposes.

If this wasn’t crucial in consumers, then nobody would care and also the US State Department wouldn’t must spend $630 thousands for Facebook campaigns.

Once you do the mandatory optimizations on your business page (steps 1 and 2 above), then your fastest way to get additional followers is to apply Facebook ads. Along with some A/B testing you will get to 10,000 fans with no greater than $1,000 (spread right into a time period of months).

Once you do everything properly and given that you do have a great services or products, it is possible to increase your fans to 100,000+ like I did with all the Facebook Page of my fitness blog.