I would like to show you what sort of energy podcasting can assist you develop a relationship along with your audience, and position you being an expert.
After i worked for a copier company (along a very brief stint in sales) I discovered that selling is about relationships. Find from other “Friends.” An additional way to see this may be the law of reciprocity. The Law of Reciprocity is (pretty much) that people is going to do nice things for those who have done nice things on their behalf.
How do you build that relationship with others? How would you reach a universal audience? You start a podcast. Many podcasters are reaping the advantages of podcasting. Take a look at examples.
Michael Butler of the Rock ‘n roll Geek Show is a good story. Michael was the first music podcast. Michael had the oppertunity to travel play bass guitar for starters of his favorite musicians (who was famous around australia). The problem? The gig was in England and Michael is San fran. Michael has been podcasting since 2004, then when he announced the opportunity his fans pulled together and commenced a fund for Michael’s plane tickets. Result? Michael flew to England, played the gig, stayed with listeners of the show along a lot of fun.
George Hrab has a podcast about skepticism referred to as the Geologic Podcast. George can be a musician, and something very creative fellow. George may be podcasting since 2007. In just a few years, George is now viewed as a expert from the skeptic community. He’s got been asked to speak and play his music in the the US and abroad at many of the biggest national skeptic conventions. For George’s latest album he made a decision to release the whole album as you file, and present it away at no cost to his listeners. When they liked it, they could go buy the album at CDbaby.com or iTunes. The effect? George continues to be topping the charts at CDBaby since its release. His fans are purchasing the album they simply received for free. This move has boosted the sales of George’s six previous albums (who are not free).
Dave Gardner is really a hockey fan and contains always wanted to certainly be a hockey announcer. He got a new small portable recorder and commenced visiting the games and doing adhere to play in to the recorder, and releasing the audio because “Rat Cast”. This helped promote his local team, along with the following year the AIHL hockey league asked Dan to do a podcast about the entire league. Dan may be asked to cover different games in various locations, and expanded his skills to include doing live web coverage from the games. In the event the league announced how the finals could be on ESPN, they needed a shade commentator Dan was their “go to guy” to climb to the ESPN booth and call the game live.
Chris Christensen hosts the Amateur Traveler Podcast where he soon began off doing a podcast showcasing places he traveled. His show grew in popularity and places started calling Chris into the future visit (free of charge) and report. Chris takes fabulous photos at the locations and brings about available for sale on his site. Whilst has to pay for travel the guy can now write it off like a business expense for his podcast.
It’s not necessary to spend thousands of dollars to get started on a podcast. When the initial price of a microphone and other hardware is done (which can be typically $80-$300), the price is about $20 a month. The other medium lets you reach an international audience for seven cents each day?
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